Growth Model & Product Operating Model
In the Consultative Diagnostic format, the organization’s product growth model is defined, as is the operational evolution roadmap for product management.
Product Growth Model
Develop an action plan to remove or mitigate the primary points of friction or waste hindering product growth, aiming to progress along the spectrum from Sales-Led to Marketing-Led to Product-Led at each stage of the growth funnel, thereby making product growth increasingly organic and sustainable.
Product Management Operational Evolution Map
Highlights which foundations of modern product management need to be improved to enable and sustain projected growth.
Strategies and Action Plans
Structuring action plans aligned with the company’s reality, increasing predictability, and delivering rapid improvements.
Solid and Sustainable Evolution
Combine consistent and measurable cycles of evolution, consolidating the foundations to support operations with an increasing level of maturity.
Digital Transformation and Mentoring
Consultative initiatives focused on digital transformation, as well as individual or group mentoring, can be part of the Action Plan.
Transform recurring challenges into a clear roadmap for evolution, delivering rapid progress. Strengthen the organization’s management model and execution capability—without putting individuals or specific departments at risk—and ensure that the evolution of the organization’s Product Growth Model and Product Operating Model remains aligned with its growth ambitions.
"The goal of marketing is to know and understand the customer so well that the product fits them and sells itself."
Peter Drucker